Goldberg

A dental supplies distributor sells to an audience that knows exactly what it needs — a specific scaler tip, a probe, a particular brand of composite. The catalogue had to stay scannable across a wide technical range and three Baltic markets, without turning into a wall of part numbers, and the team had to be able to keep it current without a developer.

• Category-first navigation across endodontics, therapy, hygiene, orthodontics, implantology and instruments
• Product cards that lead with the manufacturer reference, so professionals recognise the item at a glance
• Featured and popular product rows on the storefront for the fast-moving range
• Multilingual store covering the three Baltic markets the distributor serves
• WooCommerce back office so the client adds products, prices and categories independently
• Restrained, clinical visual language that keeps attention on the products

A professional catalogue where a dentist gets from the homepage to the exact consumable in a couple of clicks, and where the distributor can expand the range across markets without touching the design or calling us.